Hasata

Hasata, positioned as a consumer brand of Tiryaki Anadolu, is a natural, reliable, and authentic flavor brand that carries its journey from soil to the tables. Brought to life with Tiryaki Agro Holding's over half a century of agricultural expertise and integrated supply chain strength, Hasata met consumers in 2022 with the vision of restoring the value that legume products deserve.

Hasata products are sourced from carefully selected seeds grown in the most fertile regions of Türkiye, where the soil, air, and climate are ideal. Each package contains only the harvest from the same harvest period, ensuring high standards of cooking time, flavor, and texture. With controlled atmosphere technology and natural methods, issues such as butterfly formation are prevented, while special zipper-lock packaging preserves freshness and ease of use. Flavors featured in the product portfolio, such as Gönen Baldo Rice, Mardin Red Lentils, Yozgat Green Lentils, geographically indicated Antep Bulgur, and Derinkuyu Dried Beans, bring a genuine, nostalgic taste to the table while supporting local resources and agriculture.

Hasata is the leading brand in the retail channel of Tiryaki Anadolu, which specializes in high-quality dried legumes. Hasata has established a strong position in the market with its rapidly expanding sales network across Türkiye and stable growth performance. Through its wide access to both modern retail and traditional sales channels, Hasata effectively connects with consumers. Each product is processed and packaged to high-quality standards at every stage of production, using raw materials sourced from Türkiye's leading suppliers. By operating with the principles of operational excellence, consistent flavor, and innovative packaging, Hasata aims to deliver the same trust and satisfaction to consumers every time.